ABOUT US
Stitched – African Basketball Streetwear
STITCHED is an independent streetwear brand rooted in African basketball culture. We create original African basketball streetwear and fanwear that reflects the pride, passion, and legacy of the continent — from official federation collabs to grassroots-inspired drops.
Our clothing isn’t just about sport.
- It’s about identity.
- About community.
- About legacy.
We create streetwear that honours the past, represents the present, and shapes the future of African basketball.
Why We Exist
We started STITCHED because we couldn’t find African basketball streetwear that truly represented us — the fans of the game. The ones watching games in Dakar cafés, repping their teams in Luanda traffic, debating greatness in Lagos barbershops, and celebrating late-night wins in the streets of Tunis.
From London flats to New York blocks, we see the passion, the pride, and the stories of African basketball everywhere. STITCHED is for those who carry the game with them — whether they’re courtside or thousands of miles away.
We exist to give African basketball, and its global fanbase, the visibility, pride, and culture it deserves — through bold streetwear rooted in authenticity.
Threading Our Tribe
This is more than merch. It’s connection through African basketball streetwear.
‘Threading Our Tribe’ means stitching together fans across countries, languages, and leagues through clothing that means something. We collaborate with federations, honour local design traditions, and produce responsibly through two hubs: Dakar (for Africa) and London (for the UK, EU, and Americas).
Everything we make is intentional — no mass production, no hype-for-hype’s-sake. You won’t find STITCHED everywhere.
And that’s exactly the point.
Our Promise
We’ll keep it simple:
- We honour the African game. From court to culture, every drop we release respects the sport — and the people who live it.
- No gimmicks. No shortcuts. Just real stories, premium quality, and African basketball streetwear that means something.
- This isn’t fast fashion. It’s community-built, continent-powered, and here to stay.
This is your tribe. This is STITCHED. Welcome home.